I promised an update on the Milan job and here it is

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Tomorrow morning very early I’m leaving for Milan again, I came back late Friday evening and it has been nice to have had four days with the family and all that after four hectic days of work. I work with four people from the ad agency Armando Testa (which is one of the biggest in Italy) on the two catalogues, I’m doing what could be called the impact photos while another photographer is shooting the product photos in parallel.

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Last week we shot Christmas baskets filled with choice food and wines and such, fine wines, chocolates and champagnes a go go and this week we are shooting flowers and a selection of gifts. And a Christmas tree obviously! In my shots, I have to transmit a feeling rather than a product and I have to say that it is pretty fun and there is a lot of freedom for me to interpret what I see. But I obviously work closely with an art director, well two actually but the one I have on the set is called Fabio and we work really well together, sharing about the same vision of what we are shooting. Everyone I deal with is great actually, the guys from Armando Testa and those who work in the studio I work in, the latter are almost treating me like a queen or at least that what it feels like to me.

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The studio space is beautiful, I use the white part which is very relaxing and filled with nice pieces, mostly modern design but also some nice modern rustic stuff. I live in a home filled with things that we desperately are trying to get rid of so I find the sparse environment incredibly relaxing and it makes me realize that I need to throw out a lot of things, we would gain lots and lots by it. 

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I stand on my feet all day long and although I don’t use my body very much, I am knackered by the end of the day because of the concentration I need to ’employ’ for the 9-10 hours I spend in the studio but I think I will get used to that during the next three weeks. This is just a short report because now I have to go and shoot the last of the things I brought with me here and then I have to go and get my train ticket as well. I will report more next week if you still are interested!

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L